Prime Day is the second-largest day after Black Friday and Cyber Monday, boosting shopping activities throughout the Amazon Marketplaces. Amazon’s 2022 deal event is scheduled on July 12-13, 2022, exclusively for Prime members, featuring two days of epic deals on top brands and small businesses. Most people consider that it is only beneficial for Amazon Prime Members, but the fact is that anyone who wants to buy something can take advantage of this exclusive shopping day. As a seller, you need to be ready for the influx of these new customers. Most sellers report a 75% to 200% increase in sales during the Prime Day Event.